Godiva
Since 2003, Godiva has been one of my most decadently delicious clients.
I’ve designed co-branded products with Starbucks, created Godiva’s first refrigerated beverage, and numerous seasonal and everyday gift sets.
My most impactful Godiva work by far was the creation of their brand style guide. This document set the look, feel, voice and personality for the brand worldwide. Copy points, photography, color and tone were applied to Godiva’s gorgeous “Go Diva” campaign. This set the brand on its current trajectory from an old-world luxury to a stylized, modern indulgence.
branding, luxury, design, advertising, marketing, creative, packaging, photography, chocolate, confectionary
15456
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Since 2003, Godiva has been one of my most decadently delicious clients.
I’ve designed co-branded products with Starbucks, created Godiva’s first refrigerated beverage, and numerous seasonal and everyday gift sets.
My most impactful Godiva work by far was the creation of their brand style guide. This document set the look, feel, voice and personality for the brand worldwide. Copy points, photography, color and tone were applied to Godiva’s gorgeous “Go Diva” campaign. This set the brand on its current trajectory from an old-world luxury to a stylized, modern indulgence.
Category
Advertising, Branding
Tags
branding, illustration, packaging
